The Peninsula Hong Kong Partners With NIO For Team's Formula E Race

The Peninsula Hong Kong announced today its official partnership with motor racing team NIO for the squad’s home ABB FIA Formula E Championship race on the Central Harbourfront on Sunday, 10 March 2019.

Rooted in Hong Kong since 1928, the flagship hotel prides itself on its commitment to the local community, with a core mission to deliver sustainable luxury to its guests. With a shared value and vision, the hotel and NIO have been dedicated to creating an elevated experience in their respective fields. A special Partnership Evening took place on Friday, 8 March 2019 for invited guests and media.

The hotel hosted NIO’s EPclub for owners of the manufacturer’s exquisite and ground-breaking EP9 electric supercar last December, with the legendary model being part of a central display at the property.

As the city’s leading luxury hotel and one of Hong Kong’s most iconic, enduring landmarks, The Peninsula Hong Kong is synonymous with luxurious comfort and service, with a unique identity among the world’s leading hotels. “As an integral part of the local community, The Peninsula Hong Kong remains committed to exhibiting a strong sense of responsibility, level of consciousness and integrity in all that we do,” said Mr Joseph Chong, Area Vice President and Managing Director, The Peninsula Hong Kong and The Peninsula Shanghai. “Building on the common value of making sustainability part of the appeal of our luxury offering in our respective areas, the Grande Dame looks forward to working closely with NIO in creating a sustainable future, while celebrating the best of the world of motoring.”

According to Gérry Hughes, Team Principal of the NIO Formula E Team: “It is fabulous to partner with The Peninsula Hong Kong for the forthcoming Hong Kong e-Prix, especially as there is already great synergy between the hotel and NIO as companies driven by user experience. And as a perfect way to cement the partnership, we shall be holding a dedicated press conference on the Friday evening at The Peninsula Hong Kong, where drivers and members of the NIO Formula E Team will conduct a Q&A session with the world’s motorsport press, so I eagerly await that opportunity to talk more about NIO and Formula E.”

Playing a part in linking the two companies, Mr Chris Leung, Founder and CEO of Sports-Motion (Hong Kong) Company Limited, a seasoned veteran in the industry as well as loyal supporter of both brands, highlights the partnership between the two pioneers, “The collaboration between The Peninsula Hong Kong and NIO showcases how the best brands of two disciplines come together to strive for a better tomorrow to benefit our next generation.”

About NIO
NIO’s mission is to shape a joyful lifestyle by offering premium smart electric vehicles and providing the best user experience. NIO was founded in November 2014 as a global electric vehicle company, with world-class research and development, design and manufacturing centres in Shanghai, Beijing, San Jose, Munich, London and seven other locations. In 2015, NIO was the title sponsor for the Drivers’ Championship winning team during the inaugural FIA Formula E season. In 2016, NIO unveiled one of the fastest electric cars in the world, the EP9. The EP9 set the lap record for an electric vehicle at the Nürburgring Nordschleife and three other world-renowned tracks. In 2017, NIO unveiled its vision car EVE and announced that the NIO EP9 set a new world speed record for an autonomous vehicle at the Circuit of the Americas. NIO officially began deliveries of the ES8, a seven-seater high performance electric SUV, to the general public on June 28, 2018. NIO was listed on the New York Stock Exchange on September 12, 2018. NIO officially launched the NIO ES6 at NIO Day on December 15, 2018.

For further information, please contact: Diana Binks on diana.binks@nio.com